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The Fantastic Four: First Steps is one of the most anticipated movies of the summer, so Disney is coming up with creative ways to promote it.
Marvel teamed up with Pop-Tarts to bring back frosted blue raspberry Pop-Tarts for the first time in six years. But that is not all, each pastry features one of eight unique frosting designs inspired by the iconic Super Hero team, their powers, and more. And there is still more, the boxes will be specially marked in honor of the Fantastic Four.
“The Pop-Tarts and Marvel Studios’ ‘The Fantastic Four: First Steps’ collaboration is a celebration of our shared 1960s origins,” said Leslie Serro, vice president of marketing for Pop-Tarts. “There’s no better way to welcome everyone’s favorite, blue-suited Super Hero family to the MCU than with the triumphant return of our own fantastically blue toaster pastry – Pop-Tarts Frosted Blue Raspberry – back on shelves for the first time since 2019, and just in time for this summer’s must-see movie.”
For even more movie and pastry fun, fans who purchase $10 worth of any participating boxes of Pop-Tarts Frosted Blue Raspberry, Frosted Strawberry, Frosted Brown Sugar Cinnamon and/or Frosted S’mores starting this June have the opportunity to get a $5 Fandango Movie Reward* to see Marvel Studios’ “The Fantastic Four: First Steps” in theaters.
The special Pop-Tarts will be available exclusively at Walmart for a limited time starting this month.
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