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Hallmark gives us non-Super Bowlers something to watch during halftime!
February 19th, 2007 under Hallmark, Super Bowl. [ Comments: none ]

 

This Sunday, as the Super Bowl reaches halftime, the network will call “time out” on its own programming by immediately cutting into its Third Annual Super Sunday “Little House on the Prairie” Marathon to premiere “From The Heart – Favorite Commercials From Hallmark Cards,” a 30-minute salute to the most heartfelt and timeless of Hallmark Cards commercial spots, Sunday, February 4 (check local listings). Hallmark Channel will monitor the Super Bowl and roll the special program across all Time Zones whenever the game’s Halftime ceremonies begin. Iconic performer and four-time Grammy Award-winning singer Engelbert Humperdinck and actress and musical performer extraordinaire Barbara Niven (“One Life to Live”) will host. Other than Pay-Per-View events, Hallmark Channel is the only network to interrupt programming exactly when the Super Bowl halftime begins in order to offer viewers quality counter programming.

Hallmark Channel 

I am stocking up on kleenex now because I am going to tune into that special! Hallmark has the most touching commercials, so I can’t wait to see the best of! Smart of Hallmark to come up with an alternative to the Super Bowl because believe it or not not everyone watches the game!

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