Seriously? OMG! WTF?

Elsewhere in the land of comic-book protagonists, Malcolm McDowell has joined the cast of the NBC hit drama Heroes. In a recurring role, McDowell will play an ally of Nathan Petrelli (Adrian Pasdar). Petrelli is a politician who harbors a secret.

USA Today’s Lifeline

I know I am being contradictory here, but how cool is that! So why is Heroes’ casting not a "stunt" like Ugly Betty? Well established Sci-Fi legends are different than Reality Stars, don’t you think?